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The Performance Lifestyle programme is a joint initiative run by the ECB and PCA. The programme has two primary aims:
- To improve the performance of cricketers through easing and minimising potential distractions during their playing career.
- To better prepare cricketers for life after cricket.
“…Performance Lifestyle is now supporting over 4,000 elite athletes and has made a huge difference to many of our Olympic and World Champions. Cricket has been forward thinking in employing a team of advisers to help prepare for performance and prepare for the future…"
Richard Parker, UK Sport National Coordinator of the PL programme.
Six Performance Lifestyle advisers are currently employed on a regional basis to service the programme and provide players with the support that they require.
ECB/PCA Performance Lifestyle Advisers
Phil Dicks – PL Adviser (Durham)
07703 477 195
phil@dicksp.freeserve.co.uk
Elizabeth Gould - PL Adviser (Derby, Lancs, Yorks)
07826535783
elizabeth.gould@ecb.co.uk
Lynsey Braddock – PL Adviser (Notts, Warwicks, Worcs, Leicester)
07771 972 827
lynsey.braddock@ecb.co.uk
Ian Thomas – PL Adviser (Glamorgan, Somerset, Glos, Northants)
07920 575 578
ian.thomas@ecb.co.uk
Tristan Coulter - PL Adviser (Essex, Kent, Middlesex, Surrey)
07826535786
tristan.coulter@ecb.co.uk
Kate Green – PL National Lead (Sussex, Hampshire)
07766 804 484
kate.green@ecb.co.uk
The programme provides a range of services to players. Here is a brief guide to the services that are covered by the advisers:
Personal Development
- Preparing for touring and travel
- Communication skills
- Relieving boredom
- Time management
- Self-organisation
- Sponsorship and promotion
- Media training
- Leadership knowledge
- Planning for retirement
- Dealing with change (e.g. injury, moving counties, well-being)
- Relationships
- Negotiation skills
- Dealing with agents
- Financial budgeting
- Public speaking
- Nutritional cooking
- Access to help with addictions (e.g. smoking, gambling, alcohol, drugs)
Case Studies
Click on the players below and see how they are making the most of the Performance Lifestyle service:
Crook Brothers
Tom Burrows (part 1)
Tom Burrows (part 2)
Alan Richardson
James Foster
Dave Barrick
Michael Carberry
Life after Cricket Case Study
Professional Development
- Exploration of career options
- Identification of training needs
- University and college courses
- Study skills
- Exam and assignment flexibility
- Course selection
- Government funding access
- Online and home study
- Prioritising personal skills and values
- Career match computer programme
- Structured work placements
- Networking skills
- CV development and writing skills
- Interview and presentation techniques
- Job searching
- Job applications
- Access to P.L.A.N. (Placement, Learning & Access Network)
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